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In this article, originally written for OMR, our resident CRM expert Antonia Ehrenstein gives you an overview of the top CRM trends you don’t want to miss! The world of customer relationship management is constantly changing: In 2023, efficiency and relevancy are the most important keywords for marketing, sales and service in 2023. New technologies and […]
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As one of the very first agencies to access this feature, we at Finc3 are excited to provide you with a peek into Rewe’s new retail media feature, which runs on CitrusAd. Katja Reygate and her team have performed a first analysis to determine how valuable this feature is for both brands and manufacturers. As […]
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The company is making its e-commerce marketing more targeted. Bosch uses the Amazon Marketing Cloud (AMC) and is developing its own attribution model with Finc3 Commerce. [Article originally published in Versandhausberater on 27.12.2022] Bosch wants to make its e-commerce marketing for the Power Tools division even more efficient and is therefore investing in data-driven control. […]
