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- 22.04.2020
- by Bjoern Sjut
Many companies have to reckon with a sharp drop in sales due to cancelled trade fairs. Bjoern Sjut explains in a guest article on meedia which digital solutions organizers and exhibitors can use to prepare themselves for this. From the Geneva Motor Show to the OMR, from the Screenforce Days to the Hanover Fair – […]
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- 17.04.2020
- by Caroline de Villeneuve
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Bizmut’s Caroline de Villeneuve has helped many clients develop gated content strategies big and small. Here she shares her thoughts on when a gated strategy is useful and tips on how to run one successfully. As B2B marketers we are always looking for good quality, well-qualified leads. If your direct response traffic is not generating […]
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- 03.04.2020
- by Vlatko Barisic
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If you’re marketing for a B2B SaaS company then the chances are that you are already familiar with Capterra. A huge presence online and core source of reviews for business software buyers, Capterra is a B2B marketing channel you can’t afford to ignore. Not only can Capterra boost your reach on search, it can also […]
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Overview of our favorite webinar tools
- 18.03.2020
- by Kristina Simickova
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Planning to generate leads for your B2B business using webinars but unsure which platforms provide the features you need to deliver the webinar and follow up on your leads? We have outlined below the key criteria you should be thinking of when assessing a webinar platform for B2B performance marketing and reviewed our favorite tools. Where to start? Selecting the right […]
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- 16.03.2020
- by Niall Donohoe
At BizMut we listen to our clients. As well as collecting continuous, structured performance feedback throughout our cooperation with every partner, we also like to conduct a twice-yearly survey on how we are doing against our clients’ expectations. We asked our clients to rate their satisfaction levels on a few key elements of our service, […]